If You Take These Jeans’ Name in Vain, Prepare to Meet Their Maker

In short: an Italian clothing company has a trademarked line called “Jesus Jeans.” And they have successfully used the courts to ban other firms from using “Jesus” in their product names. The example used was a small company trying to sell products with  “Jesus Surfed.” If you try to market “Jesus” t-shirts and the like, expect a lawyer to show up.