Well, this sucks for the Chinese. How long till it sucks for us?
Of course, with any system like this there will be ways to game the system. But even though there will be people who will try to find ways to stick their finger in the systems eye while still racking up high scores, most people will almost certainly just go along with it.
A system like this would be an easy way for a nation to enact the equivalent of tariffs without actually violating trade agreements. Just make it o that people didn’t *want* to buy furrin stuff, as seems to be the case in China where you lose points for buying Japanese anime.
As the video points out, this, unlike a lot of commie ideas for social control, works on “positive” reinforcement rather than the constant threat of direct punishment, all while making the actual enforcement system be the peer pressure of your friends and neighbors rather than the government itself. This is pure evil genius.