In 1978 the US Navy began running this very successful recruitment commercial:
Navy. It’s not just a job,
It’s an adventure.
In 1979, Saturday night Live ran this parody:
Navy. It’s not just a job.
It’s $96.78 a week.
I’ve never known anyone in *any* branch of the military to say that the parody was the less accurate one. As my now rather time-dimmed memory serves, the whole nation was laughing it’s butt off back in the day.